I help digital health companies navigate entry into the NHS, bringing a consultative approach to business development that’s grounded in relationships and an understanding of complex systems. My focus is on creating alignment — where innovation meets real needs and growth strengthens both the company and the wider healthcare ecosystem.
With a background in commercial consultancy and research in social sciences, I’m used to looking at the bigger picture: how people, institutions, and structures interact. This perspective shapes how I work — paying attention, asking better questions, and connecting ideas in ways that build trust and long-term impact.